In this post will showcase 80 beautifully designed packages that you can draw inspiration from. Creating successful packaging designs is a “must have” for any designer. When choosing one product over another, the design of the packaging probably influences your decision far more than you realize. And it’s not just about the actual box or label. As a designer you can come up with new and innovative ways to package the actual product so you see you are more than just a graphic designer, you are also a product designer.

Effective packaging design breaks away from the standard rules and conventions that we are accustomed to, giving the product a unique edge to stand out from the rest.  It’s about time manufacturers got to work on some nice packaging for their products. That is what lures the buyers in, after-all.

Packaging is part of our daily lives, if its the groceries we purchase or the toothpaste we use, its everywhere. The packaging should appeal to your target market. It’s also vital to ensure that you’re conveying the necessary information about the contents and quality of the product, while triggering the desired emotion in your customer.

Cervejaria Republica
Submitted by Gustavo Bife Fernandes.